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☆ Netflix is the dominant streaming service. So why is it changing its model?
▼ + stars: | 2024-04-18 | by ( Samantha Delouya | ) edition.cnn.com time to read: +5 min

CNN —Netflix, the dominant player in streaming, is expected to announce its first-quarter results on Thursday after enjoying months as a Wall Street darling. But much of the company’s past growth and success, analysts say, has come from its old, well-established business model. In recent months, Netflix has made moves to expand and even radically reinvent that business. Last year, Netflix made a particularly risky bet by pushing users who share passwords to create their own accounts — but that paid off. Netflix’s reinventionFor Netflix, last month’s Oscars were a disappointment: Though the streaming service led its rivals in nominations, it took home just one award, for best live-action short film.

Persons: Peacock, ”, Ross Benes, ” Alicia Reese, “, Greg Peters, ” Reese, Reese, Robert Falconer, Amy Reinhard, “ I’m, Peters, We’ve Organizations: CNN, Netflix, Disney, Max, Warner Bros, City, Wedbush Securities, WWE, USA, Rockstar Locations: Hulu, eMarketer, United States

☆ Netflix gained 9.3 million subscribers this year as it adjusts streaming strategy
▼ + stars: | 2024-04-18 | by ( Samantha Delouya | ) edition.cnn.com time to read: +6 min

CNN —Netflix, the dominant player in streaming, says it grew sales, profits and added more than 9 million subscribers as it revealed first-quarter results on Thursday. In total, Netflix now has 269.6 million subscribers, a record high. In recent months, Netflix has made moves to expand and even radically reinvent its business in an effort to juice profit. In January, Netflix announced it had acquired the exclusive rights to "WWE Raw" live, currently seen on Comcast's USA cable network. In January, Netflix’s president of advertising, Amy Reinhard, shared that Netflix’s ad-tier had more than 23 million users.

Persons: ”, eMarketer, Ross Benes, Wall, Peacock, ” Alicia Reese, “, Greg Peters, ” Reese, Reese, Robert Falconer, Amy Reinhard, Peters, We’ve Organizations: CNN, Netflix, Disney, Max, Warner Bros, City, Wedbush Securities, WWE, USA, Rockstar Locations: Hulu, United States

☆ Premarket stocks: why over-optimistic investors may want to pump the brakes
▼ + stars: | 2024-01-24 | by ( Nicole Goodkind | ) edition.cnn.com time to read: +9 min

There’s plenty for investors to celebrate right now, but a look under the hood reveals quite a bit of decay. But it’s largely Big Tech that’s driving markets higher, and that concentration of gains in so few stocks carries inherent risk. But investors are adjusting expectations: Investors eventually get used to strong data, and come to expect it. “It’s hard for data to keep surprising in the same direction, since investors simply adjust their expectations,” said Allen. Just one month ago, more than 75% of investors thought the central bank would cut rates at their March meeting.

Persons: Bell, Debbie Downer, Wall, Dow, Germany’s DAX, Henry Allen, ”, Allen, Christopher Waller, That’s, Bill Gates, Larry Fink, Chris Isidore, “ I’m, Scott Kirby, they’ve, ” Kirby, Boeing Max, Max, Kirby, “ We’re, Samantha Delouya, Amy Reinhard, Netflix’s, “, we’ve Organizations: CNN Business, Bell, New York CNN, Nvidia, Microsoft, Investment, Deutsche Bank, Big Tech, Federal Reserve, University of, National Association of Business Economics, University of Michigan, Fed, ” Financial, BlackRock, Boeing United Airlines, Boeing, United, CNBC, Alaska Airlines, Federal Aviation Administration, United Airlines, Refinitiv, Max, FAA, Netflix Locations: New York, Europe

☆ Earnings report: Netflix releases their fourth quarter numbers as their stock jumps
▼ + stars: | 2024-01-23 | by ( Samantha Delouya | ) edition.cnn.com time to read: +3 min

CNN —Netflix announced a major boost in sign-ups in the fourth quarter on Tuesday. The company added more than 13 million subscribers for the quarter, compared to Wall Street’s expectation of 8.7 million. While Netflix added 1.2 million paid subscribers in the fourth quarter in the US, much of the strongest subscriber growth came internationally from Europe and Asia. The company posted revenue of $8.8 billion for the fourth quarter but came short of Wall Street’s expectations for earnings-per-share at $2.11, according to Factset estimates. The fourth quarter also saw a big expansion in Netflix’s video game offering.

Persons: Amy Reinhard, Netflix’s, “, we’ve, We’re Organizations: CNN, Netflix, Gaming, WWE, USA, Formula, Theft Locations: Europe, Asia

☆ Netflix shares pop 10% as streamer adds 13.1 million subscribers, tops revenue estimates
▼ + stars: | 2024-01-23 | by ( Sarah Whitten | ) www.cnbc.com time to read: +4 min

Netflix now has 260.8 million paid subscribers, a new record for the service, it said when it reported quarterly results after the bell Tuesday. The subscriber growth easily tops the 8.76 million paid membership adds Netflix reported in the third quarter. The company also blew past Wall Street's fourth-quarter expectations of 8 million to 9 million. The company posted revenue of $8.83 billion for the quarter, up from $7.85 billion in the year-ago quarter. That's up from 15 million that the company reported in November.

Persons: Wall, We're, foresees, Amy Reinhard, it's, Greg Peters, Peters Organizations: ANGELES, Netflix, Wall, LSEG, U.S ., WWE Raw, Investors, Variety Entertainment, CES

☆ Netflix earnings: Will the streaming service continue to make profit into 2024?
▼ + stars: | 2024-01-23 | by ( Samantha Delouya | ) edition.cnn.com time to read: +6 min

Netflix, which is in a quiet period ahead of earnings, declined CNN’s request for comment. In November, Netflix aired its first-ever live sports event, and its third-ever foray into live programming, called “The Netflix Cup,” a crossover competition between Formula 1 drivers and professional golfers. “We are investing heavily in increasing our live capabilities,” Netflix’s co-CEO Ted Sarandos said on the company’s earnings call in October. Next, Netflix plans to experiment with a new type of live programming: award shows. But even before the announcement, the number of shows and original programming Netflix churned out had already hit its peak, according to data analyzed by MoffettNathanson.

Persons: ’ ”, Jessica Reif Ehrlich, Reed Hastings, Amy Reinhard, Netflix’s, Reif Ehrlich, Philip Pacheco, ” Netflix’s, Ted Sarandos, Greg Peters, ” Peters, Matthew Harrigan, ”, Scott Stuber, Max, Peacock, MoffettNathanson, Harrigan, ” Harrigan Organizations: Los Angeles CNN, Netflix, Warner Bros, Bank of America, Guild of America, Netflix Inc, Bloomberg, Getty, Formula, Theft, Amazon, Hulu, Disney, Paramount Locations: Hollywood, FactSet

☆ Why Netflix, Disney, and other Hollywood companies are flocking to CES this year
▼ + stars: | 2024-01-08 | by ( Lucia Moses | ) www.businessinsider.com time to read: +5 min

Advertising and marketing pros made up 7% of CES' attendees in 2023, per CES. Look for topics like the creator economy and the rise of artificial intelligence to dominate the conversation for advertisers, Kassan added. And Roku, which is closing in on its search for a new ad sales head, is sending a large contingent. The cost advertisers pay for streaming ads is expected to decline as platforms release more inventory, particularly with Amazon unleashing ads on Prime Video. Advertisers also have more options with the fast-growing FASTs (free, ad-supported streaming TV channels), which primarily offer older TV shows and movies.

Persons: David Benioff, Weiss, Alexander Woo, Amy Reinhard, execs, It's, who'll, Patrick Pannett, Michael Kassan, Evan Spiegel, Kassan, — that's, Rita Ferro, NBCUniversal's Mark Marshall, NBCU's Peacock, NBCUniversal, Peacock, NBCU, Tanner Elton, Amy McDevitt, Ludacris, Jon Steinlauf, GroupM Organizations: Netflix, CES, Business, Consumer Technology Association, Madison Avenue, Walmart, Disney, Nexstar Media Group, Nvidia, Paramount, CTA, Tech, NBC, Bravo, Amazon Ads, Warner Bros, Magna, CTV, Hulu, Intelligence, Prime Video Locations: Las Vegas, Peacock

☆ Netflix ad-supported tier has 15 million subscribers, triple the previous count
▼ + stars: | 2023-11-01 | by ( Drew Richardson | ) www.cnbc.com time to read: +1 min

Netflix said Wednesday its cheaper, ad-supported tier has amassed 15 million global monthly active users. The streaming giant introduced its ad-supported plan alongside a password-sharing crackdown in an effort to drive revenue amid slowing subscriber growth. Netflix has been looking to amp up its ad tier with new features for advertisers and users alike. Members of the ad tier can also expect some new features coming their way. Netflix said it will roll out higher 1080p streaming resolution for ad tier users in addition to 720p.

Persons: Amy Reinhard, Reinhard Organizations: Netflix, Wall, CNBC PRO Locations: Los Angeles

☆ Netflix replaces top ad exec after one year in surprise shakeup, putting a company insider in charge of the growing business
▼ + stars: | 2023-10-03 | by ( Lucia Moses | ) www.businessinsider.com time to read: +4 min

Netflix replaced its top advertising executive, Jeremi Gorman, after just a year, in a surprise shakeup of its nascent ads business. Insiders said they believed the choice of Reinhard to replace Gorman was a move designed to help sell the advertising business internally. But she's been with the company since 2016 and is known as a level-headed exec who understands the Netflix culture well. This summer, the company eliminated its lowest-priced ad-free tier to incentivize customers to sign up for the ads tier. We've built a world-class team and laid the foundations needed to create a forever ads business."

Persons: Jeremi Gorman, Gorman, Peter Naylor —, Amy Reinhard, Naylor, Reinhard, Greg Peters, Eunice Kim, Elizabeth Stone, she's, She's, they've, We've, Spencer Neumann, Peters Organizations: Netflix, Microsoft, Yahoo

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